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大学生消费状况的调查
引用本文:朱存梅.大学生消费状况的调查[J].安徽工业大学学报(社会科学版),2006,23(4):140-142.
作者姓名:朱存梅
作者单位:安徽工业大学,文法学院,安徽,马鞍山,243002
摘    要:调查发现:从大学生的消费水平看,部分学生有“高消费”现象,有半数来自农村的学生生活困难;从购买行为看,男女学生都把舒适、与众不同放在购物选择的第一和第二位;从消费期望看,多数学生对现在的生活状况不太满意,与自己的期望不符。因此,对大学生的消费观应进行正确的心理教育和引导。

关 键 词:大学生  消费观  消费行为  教育引导
文章编号:1671-9247(2006)04-0140-03
修稿时间:2006年3月3日

A Survey on the Expenditure of University Students
Authors:ZHU Cun-mei
Abstract:The investigation results show that: some students have a high expenditure,but half of the students from the country experience a hard life;as far as consumption behavior is concerned,both male and female students put comfort and differentiation in the first and second place in shopping;most students are not satisfied with their present life because of its incompatibility with their expectation.Therefore,we should provide correct guidance for their consumption concept.
Keywords:university students  concept of consumption  consumption behavior  education and guidance
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