| 武汉市入境旅游客源市场分析与开发对策 |
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| 引用本文： | 刘明,张立明,杨茵茵.武汉市入境旅游客源市场分析与开发对策[J].桂林旅游高等专科学校学报,2011,4(2):91-96. |
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| 作者姓名： | 刘明 张立明 杨茵茵 |
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| 作者单位： | 湖北大学资源环境学院; |
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| 基金项目： | 武汉市旅游局资助《武汉市旅游产业发展规划(2009-2015)》项目成果之一 |
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| 摘 要： | 武汉作为中部地区的特大中心城市,拥有发展入境旅游的良好条件,但目前入境旅游发展水平较低,存在很多问题。选取1997-2008年武汉市入境旅游统计数据,对客源市场的年际变化、空间及消费结构特征进行分析,找出入境旅游市场存在的主要问题,提出分级开发、加大促销力度、加强区域旅游合作和加强与港澳台地区经贸联系的具体对策,以加快武汉入境旅游发展。
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| 关 键 词： | 入境旅游 客源市场 开发对策 武汉市 |
Analysis on the Tourist Market of Inbound Tourism of Wuhan City and Development Strategies |
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| LIU Ming,ZHANG Li-ming,YANG Yin-yin.Analysis on the Tourist Market of Inbound Tourism of Wuhan City and Development Strategies[J].Journal of Guilin Institute of Tourism,2011,4(2):91-96. |
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| Authors: | LIU Ming ZHANG Li-ming YANG Yin-yin |
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| Institution: | LIU Ming,ZHANG Li-ming,YANG Yin-yin(School of Resources and Environment,Hubei University,Wuhan 430062,China) |
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| Abstract: | As a large central city of the central region,Wuhan has good conditions for the development of inbound tourism,but the current level of development of inbound tourism is very low,there are many problems in its development.According to the statistical data from 1997 to 2008 the major problems of inbound tourism market are found out.So the paper points out classification development,increasing promotional efforts,strengthening regional tourism cooperation,and trade and economic links with Hong Kong,Macao and ... |
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| Keywords: | inbound tourism tourist market development strategies Wuhan City |
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