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会展举办地竞争力评价指标体系的探索性构建
引用本文:朴松爱,张小妮.会展举办地竞争力评价指标体系的探索性构建[J].桂林旅游高等专科学校学报,2011,4(3):59-65.
作者姓名:朴松爱  张小妮
作者单位:东北财经大学旅游与酒店管理学院;
基金项目:教育部留学回国人员科研启动基金项目“中国城市会展业核心竞争力分析——以大连、上海、杭州、深圳为例”
摘    要:为进一步完善会展举办地竞争力评价研究,在可持续发展理论和修正"钻石模型"的基础上,构建出会展举办地竞争力评价模型,结合产业实际和相关文献选取评价指标,并导入评价模型。运用修正的德尔菲法对评价指标进行初步筛选,面向专家学者展开实证调查,对调查结果进行信度分析、重要性分析等,建立起较为完善的会展举办地竞争力评价指标体系,并得出系列结论。

关 键 词:会展举办地竞争力  评价指标体系  信度分析

An Exploratory Study on Evaluation Indicators System of Convention and Exhibition Destination Competitiveness
PIAO Song-ai,ZHANG Xiao-ni.An Exploratory Study on Evaluation Indicators System of Convention and Exhibition Destination Competitiveness[J].Journal of Guilin Institute of Tourism,2011,4(3):59-65.
Authors:PIAO Song-ai  ZHANG Xiao-ni
Institution:PIAO Song-ai,ZHANG Xiao-ni (School of Tourism & Hotel Management,Dongbei University of Finance & Economics,Dalian 116025,China)
Abstract:In order to perfect evaluation of convention and exhibition destination competitiveness,the paper screens indicators through analyzing literature and leads the indicators into evaluation model based on the Sustainable Development Theory and modifying Diamond Model.Finally the article constructs indicator system evaluating convention & exhibition destination and draws some conclusions.
Keywords:convention & exhibition destination competitiveness  evaluating indicator system  reliability analysis  
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