义乌小商品市场发展现状及对策研究

义乌是全球最大的小商品集散中心,义乌小商品市场重要的贸易途径是出口。随着出口贸易规模的不断扩大,和全球政治经济环境的变化,义乌小商品市场出口中存在的许多问题逐步显现,如出口产品结构层次低,贸易市场过度集中,对外开放度不够,现代电子商务崛起等一系列问题制约着义乌小商品市场可持续发展,导致义乌整体的发展的水平并不是很高尤其是出口贸易方面,本文分析义乌小商品市场对外贸易现状及存在的问题,并提出相应的建议,同时运用SWOT分析法对义乌中小企业发展进行分析,指出了义乌中小企业发展的优势、劣势、机会和威胁,并进一步提出合理的发展对策。本文的结论为义乌小商品市场依托义商精神的优势,却遭遇了现代物流业发展导致的劣势,如果能抓住“一带一路”倡议和会展经济带来的机遇,并且解决了相关人才短缺的威胁,则能迎接新的辉煌,政府应出台相应政策来重点扶持绿色产业及已有优势产业的产品等。

Development Status of Yiwu Small Commodity Market and Countermeasures

Yiwu is the world's largest distribution center for small commodities,and the important trade route for Yiwu small commodities market is export.With the continuous expansion of export trade and changes in the global political and economic environment,many problems in the export of Yiwu small commodity markets have gradually emerged,such as the low level of export product structure,excessive concentration of trade markets,insufficient opening to the outside world,and the rise of modern e-commerce.A series of problems restrict the sustainable development of the Yiwu small commodity market,leading to the low level of overall development of Yiwu,especially in terms of export trade.This article analyzes the current situation and problems of the foreign trade in the Yiwu small commodity market,and puts forward corresponding suggestions.It uses SWOT analysis method to analyze the development of Yiwu SMEs,points out the strength,weakness,opportunities and threats of the development of Yiwu SMEs,and further proposes a reasonable development strategy.The conclusion of this article is that the Yiwu small commodity market relies on the advantages of the free trade spirit,but has encountered the disadvantages caused by the development of the modern logistics industry.If it can seize the opportunities brought by the"Belt and Road"strategy and the exhibition economy,and solve the threat of related talent shortage,it can meet the new brilliance.The government should issue corresponding policies to focus on supporting green industries and products of existing advantageous industries.