New developments in modeling Internet consumer behavior: Introduction to the special issue |
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| Authors: | Michel Laroche |
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| Institution: | 1. Faculty of Management, Laurentian University, 130 Bell Farm Rd, Barrie, L4M 5G6, ON, Canada;2. Department of Marketing, John Molson School of Business, Concordia University, 1455 de Maisonneuve West, Montréal H3G 1M8, Quebec, Canada;3. Lutgert College of Business, Florida Gulf Coast University, Fort Myers, FL, 33965, United States;1. Department of Business Management, State University of New York Polytechnic Institute, Donovan Hall 1264, 100 Seymour Road, Utica, NY 13502, USA;2. Ecole des HEC-University of Montreal, Montreal, QC, Canada |
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| Abstract: | This first special issue of the Journal of Business Research on Internet consumer behavior features thirteen articles selected from the papers submitted following a call for submissions issued in January 2008. They cover topics related to new developments in modeling Internet consumer behavior, and the contributions are regrouped into three broad categories: modeling based on the S–O–R paradigm, modeling based on the TAM model and advances in online consumer information processing. It concludes with future research directions. |
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