| 我国商业银行金融产品创新现状及对策研究 |
| |
| 引用本文： | 刘安霞,陈昭旭,李晓彪.我国商业银行金融产品创新现状及对策研究[J].科学决策,2010(2):42-49. |
| |
| 作者姓名： | 刘安霞 陈昭旭 李晓彪 |
| |
| 作者单位： | 中国工商银行,产品创新管理部,北京,100096 |
| |
| 摘 要： | 产品创新是商业银行增强核心竞争力的重要手段,日益受到银行业和学术界的广泛关注。然而,我国商业银行在面对激烈的竞争时,除了体制和社会环境的影响外,产品创新同质化、创新速度慢、整合度不高等问题已日发显现。本文力图从产品创新的现有问题出发,通过制约因素的剖析,把握各个问题产生的原因,以此提出提高产品创新水平的相关对策。
|
| 关 键 词： | 商业银行 产品创新 约束因素 对策研究 |
Study on Problems in Financial Product Innovation and Countermeasures of China's Commercial Banking |
| |
| LIU An-xi,CHEN Zhao-xu and LI Xiao-biao.Study on Problems in Financial Product Innovation and Countermeasures of China's Commercial Banking[J].Scientific Decision-Making,2010(2):42-49. |
| |
| Authors: | LIU An-xi CHEN Zhao-xu and LI Xiao-biao |
| |
| Institution: | Product Innovation and Management Department/a>;ICBC/a>;Beijing 100032/a>;China |
| |
| Abstract: | Product innovation is an important means to enhance core competitiveness for commercial banks, which gets ever-increasing attentions of commercial banks and academics. However, in the face of intense competition, china's commercial banks are not only restricted by institutional and social environments, but also take on some problems obviously as followed: homogenization of product innovation, slow innovation, little integration. Based on the present problems of product innovation, this article attempt to analyze all conditional factors, grasp the causes of the various issues so as to put forward several countermeasures accelerating product innovation. |
| |
| Keywords: | commercial banks product innovation conditional factors countermeasures |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
| 点击此处可从《科学决策》浏览原始摘要信息 |
| 点击此处可从《科学决策》下载免费的PDF全文 |
|
