Host community perceptions a cluster analysis |
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Authors: | Eugeni Aguil ,Jaume Rossell |
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Affiliation: | Universitat de les Illes Balears, Spain |
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Abstract: | This paper explores how residents in the Balearic Islands of Spain regard tourism as affecting their community, thereby providing a framework for research into attitudes toward this industry in a mature Mediterranean destination. Local attitudes were used to segment the sample into five different opinion groups using a cluster analysis. The overall results indicate that the respondents are aware of some of both the positive and negative effects, and are relatively ambivalent about development proposals that imply an increasing number of tourists. Furthermore, the study demonstrates that some development strategies incur considerable conservation-based opposition while others enjoy general support. |
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Keywords: | residents attitudes perceptions opinions cluster analysis Balearic Islands of SpainMots-clé s: habitants attitudes perceptions opinions analyse de groupement î les Balé ares de l’ Espagne |
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