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论体验经济时代教育旅游产品的开发
引用本文:程华胜,张海荣.论体验经济时代教育旅游产品的开发[J].特区经济,2007(3):202-203.
作者姓名:程华胜  张海荣
作者单位:上海大学,国际工商与管理学院,上海,201800
摘    要:体验经济时代的来临要求我们用全新的视角来看待旅游业。笔者在分析了体验经济和旅游业关系的基础上,提出了教育旅游的体验化趋势,并着重探讨了教育旅游产品的开发。

关 键 词:体验  体验经济  教育旅游  产品的开发

On educational tourism product's development in experiencing economy time
Cheng Hua Sheng,Zhang Hai Ying.On educational tourism product''''s development in experiencing economy time[J].Special Zone Economy,2007(3):202-203.
Authors:Cheng Hua Sheng  Zhang Hai Ying
Abstract:The coming age of experience economy requires us to look at tourism in a brand new light. In this paper the relationship of experience economy and the tourism industry was analyzed, the tendency to experience of education tourism was proposed and the development of Education traveling product was discussed emphatically.
Keywords:Experience  Experience Economy  Education Tourism  Product Development
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