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零供关系研究最新发现
引用本文:周勇,池丽华.零供关系研究最新发现[J].上海商业职业技术学院学报,2013(4):24-29.
作者姓名:周勇  池丽华
作者单位:上海商学院管理学院,中国上海200433
基金项目:上海商学院“上商学者项目”(SSXZ2012-10)阶段性研究成果
摘    要:本文通过对24家国际著名的零售商、供应商以及国内两家大型零售商的财务数据的比较分析发现,供应商的赢利水平远高于零售商,我国大型零售商向供应商收费约占其综合收益的35%~50%,零售商占用消费者资金,银行占压零售商资金。本文认为:零供矛盾在领导批示与媒体渲染的过程中被人为放大,各方都存在过激反应;在判断偏离事实的情况下,制定政策法规的流程趋于官僚;在法规严重失效的情况下提高管制级别,不仅会增大管理成本,而且也不一定能产生更好的效果,零供关系立法需谨慎对待。

关 键 词:零供关系  公平交易  通道费  赢利水平

Latest Findings in Studies of the Retailer-supplier Relationship
Authors:ZHOU Yong  CHI Lihua
Institution:( The Facully of Managernet , Shanghai Business School , Shanghai 200235, China)
Abstract:Based on a comparative analysis of 24 world-known retailers and suppliers and a study of financial data of 2 domestic retailers,this thesis shows that profitability of suppliers is much higher than that of retailers.For the suppliers,3550% of their profit comes from slotting allowance from retailers.While retailers occupy funds from consumers,banks occupy funds from retailers.Media reports as well as instructions from leaders tend to magnify the retailer-supplier conflict and all concerned parties tend to overreact.And biased judgment has led to a bureaucratic process of policy making.Under such circumstances,stronger legislation will yield no effective results apart from increasing management cost.
Keywords:retailer-supplier relationship  fair play  slotting allowance  profitability
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