| 论BtoC电子商务中的社会福利变化 |
| |
| 引用本文： | 崔爱平,郭朝晖.论BtoC电子商务中的社会福利变化[J].价值工程,2005,24(5):54-57. |
| |
| 作者姓名： | 崔爱平 郭朝晖 |
| |
| 作者单位： | 南昌大学经济与管理学院,南昌,330047;南昌大学经济与管理学院,南昌,330047 |
| |
| 摘 要： | 本文通过对BtoC电子商务的经济学分析,揭示BtoC电子商务相对于传统零售商务具有交易成本优势,并由此引起社会福利的变化。对研究BtoC电子商务的经营对策具有借鉴意义。
|
| 关 键 词： | 电子商务 BtoC 交易成本 社会福利 |
| 文章编号： | 1006-4311(2005)05-0054-04 |
Analysis of The Change of Social Welfare In BtoC E-commerce |
| |
| Cui Aiping,Guo Zhaohui.Analysis of The Change of Social Welfare In BtoC E-commerce[J].Value Engineering,2005,24(5):54-57. |
| |
| Authors: | Cui Aiping Guo Zhaohui |
| |
| Abstract: | In this paper, BtoC e-commerce is analyzed with economic methods. Based on this, we find that BtoC e-commerce has the superiority of transaction cost to traditional retail, which results in the change of social welfare finally. So the study of how to operate BtoC e-commerce benefits from this paper. |
| |
| Keywords: | BtoC e-commerce transaction cost social welfare |
| 本文献已被 CNKI 维普 万方数据 等数据库收录！ |
