| 加强“旅游管理(会展策划与市场营销方向)”专业建设的思考 |
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| 引用本文： | 顾静,丁勇义.加强“旅游管理(会展策划与市场营销方向)”专业建设的思考[J].价值工程,2010,29(15):241-241. |
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| 作者姓名： | 顾静 丁勇义 |
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| 作者单位： | 黑龙江旅游职业技术学院,哈尔滨,150000 |
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| 摘 要： | "旅游管理(会展策划与市场营销方向)"专业是黑龙江旅游职业技术学院于2005年开办的。培养目标明确的专业设置;特色鲜明的课程设置和教学方法;结构合理的师资梯队;保障有力的教学条件,使"旅游管理(会展策划与市场营销方向)"专业教育硕果累累!
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| 关 键 词： | 旅游管理(会展策划与市场营销方向) 专业建设 教育 |
Thoughts on Strengthening the Construction of"Tourism Management Specialty (Exhibition Plan and Marketing Direction)" |
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| Gu Jing,Ding Yongyi.Thoughts on Strengthening the Construction of"Tourism Management Specialty (Exhibition Plan and Marketing Direction)"[J].Value Engineering,2010,29(15):241-241. |
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| Authors: | Gu Jing Ding Yongyi |
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| Institution: | Gu Jing Ding Yongyi(Heilongjiang Trourism College of Vocational and Technical,Harbin 150000,China) |
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| Abstract: | ＂Tourism Management （Exhibition Planning and Marketing Direction）＂ specialty is started by Heilongjiang Trourism College of Vocational and Technical in 2005. It targeted professional training specialtyies; curriculum with distinctive features and teaching methods; structured teacher echelon; guaranteed effective teaching conditions, which make ＂Tourism Management （exhibition planning and marketing direction）,＂ professional education could achieve innumerable great achievements! |
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| Keywords: | tourism managemen（texhibition and marketing direction） professional development education |
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