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企业营销人员的招聘探析
引用本文:程日.企业营销人员的招聘探析[J].价值工程,2012,31(7):56.
作者姓名:程日
作者单位:中国石油大学(华东)山东石大科技集团公司,东营,257061
摘    要:本文以石化企业市场营销人员的招聘为背景,深入浅出地介绍了营销人员的特点和共同点,并详细的说明了企业在营销人员招聘中应注意的事项。为企业能够招聘到优秀营销人员,组建优秀的营销团队提供保障和依据。

关 键 词:营销人员  共同点  招聘

Analysis of the Recruitment of Business Marketers
Cheng Ri.Analysis of the Recruitment of Business Marketers[J].Value Engineering,2012,31(7):56.
Authors:Cheng Ri
Institution:Cheng Ri(China University of Petroleum(East China) Shandong Stone Technology Group Company,Dongying 257061,China)
Abstract:This paper takes the petrochemical enterprise’s marketing staff recruitment as the background,introduces the common characteristics of marketing personnel,and describes the matters needing attention in the recruitment of marketing personnel,to provide protection and reference for companies to recruit the best marketers and build marketing teams.
Keywords:marketing personnel  characteristics in common  recruitment
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