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传统媒体在新媒体时代的发展与机遇
引用本文:贾志梅. 传统媒体在新媒体时代的发展与机遇[J]. 价值工程, 2012, 31(8): 221-222
作者姓名:贾志梅
作者单位:华北计算机系统工程研究所《电子技术应用》编辑部,北京,100083
摘    要:在激烈的传媒市场竞争中求生存、求发展是传统媒体人必须直面的重要课题,更是科技期刊急需解决的问题。分析了新媒体时代科技期刊存在的问题和面临的挑战,对传统科技期刊如何提高竞争力、适应市场需要、促进健康发展进行了探讨。

关 键 词:传统媒体  新媒体  科技期刊  互联网

Development and Opportunity of Traditional Media in New Media Era
Jia Zhimei. Development and Opportunity of Traditional Media in New Media Era[J]. Value Engineering, 2012, 31(8): 221-222
Authors:Jia Zhimei
Affiliation:Jia Zhimei(The North China Computer System Engineering Research Institute,Editorial Office of Application of Electronic Technique,Beijing 100083,China)
Abstract:To survive and develop in the fierce competition circumstances is an important issue that traditional media must face,and it is also an urgent problem for scientific and technical journals to resolve.The problems and challenges that scientific journals faced in new era are analyzed,and the methods to improve competitiveness,adapt to market needs and promote development healthily are discussed.
Keywords:traditional media  new media  science and technology periodicals  Internet
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