Book Review

Tourist experiences are often profound and help to shape the social world of actors. Memories of travels become part of lived experiences to share with others. Experiences of travels or holidays achieve iconic status in everyday lives, and are communicated through the stories of life into lived identities. Accounts of touristic experiences in naturalistic everyday interaction have a story-like quality to them which become mythologised, fabled and flamboyantly and richly narrated to friends and relatives back home. However it is often extremely difficult to collect naturally occurring data of these storied experiences. Interviews in contrast appear to have a more structured and less naturalistic quality. This paper argues that using less structured interview situations, and a very close, fine-detailed analysis of interview data that draws upon socio-linguistic approaches, it is possible to reveal the underlying narrative structure of accounts for and of touristic experience. The paper argues that the natural attitude of the tourist is a ‘narrativistic’ attitude, that an account of touristic experience requires the development of a story, to define, describe and provide reasoned accounts for touristic events. Thus stories are crucial to the development of touristic accounts, and understandings of touristic experience must take account of these narrative structures in order to fully understand what tourists do when they talk about their experiences: they talk about their identities and their worlds. This paper explores how such narratives are constructed and what ‘things’ (other than the events themselves) they communicate.