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广东省茶叶产业国际竞争力分析——基于钻石理论模型的分析
引用本文:谢庆. 广东省茶叶产业国际竞争力分析——基于钻石理论模型的分析[J]. 南方农村, 2013, 0(10): 13-19
作者姓名:谢庆
作者单位:华南农业大学经济管理学院,广东广州510642
摘    要:广东一直以来就是茶业生产和消费大省,也是茶业贸易的大省,进入新世纪以来广东省的茶叶的出口贸易发展持续良好,但也暴露出茶业产业组织化程度低、缺乏统一标准、品牌竞争意识不够,出口茶业产品竞争力较弱等问题。本文基于钻石理论对广东省茶叶的产业国际竞争力进行分析,初步评估广东茶业产业的国际竞争力的强弱,分析出广东茶业产业竞争力存在的不足,进而提出相应的提高广东茶业国际竞争力的政策建议。

关 键 词:广东茶叶  国际竞争力  钻石模型

Analysis on the International Competitiveness of Guangdong Province Tea Industry in Guangdong Province - -An Analysis Based on the Diamond Theory Model
XIE Qing. Analysis on the International Competitiveness of Guangdong Province Tea Industry in Guangdong Province - -An Analysis Based on the Diamond Theory Model[J]. , 2013, 0(10): 13-19
Authors:XIE Qing
Affiliation:XIE Qing (College of Economy and Management, South China Agricultural University, Guangzhou 510642, China)
Abstract:Guangdong has not only been a big tea production and consumption province, but also a big tea trade province. Since the new century, Guangdong's tea export trade has continuously increased. Guangdong has long been a China's major tea producing area, especially since the reform and opening up. Guangdong's tea industry relies on state and government policies, investments and other aspects of support, and tea industry has entered a new stage of development, the tea market continues to boom, various types and all aspects are developing at the same time. However, the tea industry also exposes some problems in the development process, such as low level of organization, lack of uniform standards, brand awareness which is not too competitive, export products which are less competitive in the tea industry and other issues. These problems are limited to a certain extent, tea and tea industry in Guangdong to further development and prosperity. This article is mainly based on the theory of diamond to analysis the international competitiveness of Guangdong tea industry, assess its strength and shortcomings. Then some policy recommendations are provided.
Keywords:Guangdong Tea  Intemational Competitiveness  Diamond Model
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