A travel demand model for Mainland Chinese tourists to Hong Kong |
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| Authors: | Hailin Qu Sophia Lam |
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| Institution: | Department of Hospitality Management, College of Business, San Francisco State University, 1600 Holloway Avenue, San Francisco, CA 94132, USA;Department of Hotel and Tourism Management, The Hong Kong Polytechnic University, Hom Hung, Kowloon, Hong Kong China |
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| Abstract: | The purpose of the study was to determine what exogenous variables best explained the travel demand for Mainland Chinese tourists to Hong Kong. The 12 years (1984–1995) annual time series data of ‘number of Mainland Chinese tourist arrivals’, ‘China disposable income per capita’, ‘consumer price indices in Hong Kong and China’ and ‘exchange rates’ was used to develop a travel demand model. Seven exogenous variables were selected for the model through a literature review. An OLS multiple regression analysis was performed to identify the ‘best’ subset of seven exogenous variables to determine the demand model. The results showed that travel demand for Mainland Chinese tourists to Hong Kong could be explained by ‘disposable income per capita’ and ‘relaxation of visa requirements’. |
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| Keywords: | China Hong Kong multiple regression travel demand |
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