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Student preferences for domestic-made or imported apparel as influenced by shopping habits
Authors:DENISE P BERGERON  MARIE N CARVER
Abstract:Information regarding consumer awareness of imports has been an ongoing concern of the textile and apparel industries. This study was undertaken to provide additional information about attitudes of apparel imports from the viewpoints of college students. The results support those of earlier studies for the most part. Data analysis, in contrast to other studies, showed no clear preference toward either domestic or imported apparel. However, there was concern and strong support for the U.S. textile and apparel industries. Most students indicated that they would purchase domestic apparel over imported apparel to help the U.S. economy.
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