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Measurement and correlates of social attitudes
Authors:Ramon J Aldag  Donald W Jackson Jr
Institution:(1) the University of Wisconsin, 53706 Madison, Wis., USA;(2) the Arizona State University, 85287 Tempe, Ariz., USA
Abstract:A review of research addressing correlates of attitudes toward social responsibility of business leads to the conclusion that little can currently be confidently stated concerning such correlates and that progress toward the understanding of relevant linkages is largely dependent on the development of psychometrically adequate indices of social attitudes. Using a sample of high level executives from a large number of industries, this paper examines various psychometric properties of an index of social attitudes, the Social Attitudes Questionnaire (SAQ) (Aldag and Jackson, 1977) and considers relationships of SAQ subscale scores to multiple measures of firm size and economic performance and to managerial demographic and social psychological characteristics. Results of this study reflect favorably on psychometric integrity of the SAQ and reveal a complex set of correlates of its subscales. He presently serves as Vice President-Program Chair, Midwest Academy of Management. He was previously Chairperson of the Public Sector Division, National Academy of Management. He is co-author ofTask Design and Employee Motivation (Scott, Foresman & Co., 1979) andIntroduction to Business (South-Western Publ. Co., in press). He is also author or co-author of over 40 journal articles. His writings appear inPsychological Bulletin, Academy of Management Journal and various other journals. He is at present member of the Editorial Review Board of theJournal of Marketing. He is co-author ofMarketing Profitability Analyses and author or co-author of over fifty journal articles and professional papers. His writings appear inJournal of Business Administration, Journal of Retailing, Journal of Advertising and elsewhere.
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