网络购物对货币需求的影响研究

随着经济下行压力的增大，“稳增长”成为中国经济发展的重要目标。网络购物作为消费的重要组成部分，探讨其与货币需求的关系有助于达成“稳增长”这一重要目标。运用误差修正模型对网络购物与货币需求之间的短期、长期关系进行研究，结果显示：长期看来，网络购物以0.199的比率促进货币需求量的增长，但是短期看，网购却对货币需求产生了负向影响，其比率为0.101。这种负向影响得到了修正，使得长期的正向趋势不变。

An Study on the impact of Online Shopping on Monetary Demand

Nowadays,the economy of China is faced with downturn pressure,while stabilizing growth has become an important goal of the economic development in China.Online shopping is a component of consumption,in which case,to study the relationship between online shopping and money demand can help the government stabilize economic growth.Firstly,the author analyzes the development situation of online shopping and elaborates the influence mechanism between on-line shopping and money demand,focusing on the function of consumption desires.After that, the author studies both the short-and long-term relationships between online shopping and money demand using error correction model and comes to the following conclusions.In the long term, the elastic coefficient of money demand is 0.199.In the short term,online shopping has negative effects on the fluctuation of money demand and the coefficient is 0.101.Those errors are correc-ted soon.