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基于软件产品经济学特征的商业策略
引用本文:崔婷,王国庆,王石玉.基于软件产品经济学特征的商业策略[J].特区经济,2010(11):297-298.
作者姓名:崔婷  王国庆  王石玉
作者单位:暨南大学管理学院,广东广州510632
摘    要:软件产品作为新经济的一部分,其与传统产品具有很多差异,具有一些独特的经济学特征,怎样充分利用这些特征,构建最适合软件产品的商业策略,这是当前一个重要的问题。本文从软件产品的经济学特征出发,提炼出若干相应的商业策略,期望可以促进软件行业的更好发展。

关 键 词:软件  经济学特征  商业策略

Commercial strategy basing on software product economics characterisitic
Cui Ting Wang Guo Qing Wang Shi Yu.Commercial strategy basing on software product economics characterisitic[J].Special Zone Economy,2010(11):297-298.
Authors:Cui Ting Wang Guo Qing Wang Shi Yu
Institution:Cui Ting Wang Guo Qing Wang Shi Yu
Abstract:As a part of the new economy,Software prod ucts has many differences with the traditional products,with some unique economic characteristics,how to take advantage of these features to build the best software product business strategy,this is currently an important issue.Based on the economics of software product features,extract a number of appropriate business strategies,hoping to promote the development of the software industry.
Keywords:Software  Economic Characteristics  Business Strategy
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