| 中国家电产业国际化动因与模式选择 |
| |
| 引用本文： | 郑雪英,江东.中国家电产业国际化动因与模式选择[J].特区经济,2010(11):282-284. |
| |
| 作者姓名： | 郑雪英 江东 |
| |
| 作者单位： | [1]浙江大学 [2]浙江大学经济学院 |
| |
| 摘 要： | 国际化已经成为中国家电产业发展的一个重要特征,本文从制约中国家电产业国际化的四个因素出发,通过对要素寻求型、市场寻求型、效率寻求型和技术寻求型等四个动因以及中国家电产业参与国际竞争方式的分析,基于家电产业的四个特征提出中国家电产业国际化的可行路径和方向选择。
|
| 关 键 词： | 家电产业 国际化 动因 模式 |
China electrical household appliances internationalization motivation and mode selection |
| |
| Zheng Xue Ying Jiang Dong.China electrical household appliances internationalization motivation and mode selection[J].Special Zone Economy,2010(11):282-284. |
| |
| Authors: | Zheng Xue Ying Jiang Dong |
| |
| Institution: | Zheng Xue Ying Jiang Dong |
| |
| Abstract: | Internationalization has been an important character of household appliances industry.This paper discusses the four factor of international forces of household appliances industry,such as factor seeking、market seeking、efficiency seeking、technology seeking,and the manner of participation in international competition.Based on the four characters,this paper proposes feasible path and direction for Chinese household appliances industry. |
| |
| Keywords: | Household appliances industry internatio nalization motivation model |
| 本文献已被 维普 等数据库收录！ |
