Theoretical milestones in international business: The journey to international entrepreneurship theory |
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Authors: | Bruce Mtigwe |
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Institution: | (1) University of Cape Town, Leslie Commerce Building, Private Bag, Rondebosch, 7701, Cape Town, South Africa |
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Abstract: | For many decades global business was considered the preserve of large multinationals and traditional international business
theory was developed to explain the behaviour of these firms. However, increasingly there is a realization that the small
entrepreneurial firm has an important role to play in international business especially given that there are strong globalization
pressures that both pull and push the small firm into international markets to ensure its very survival. On the questions
of how and why international business takes place, several theoretical approaches have been developed that appear to run parallel
to each other. However, this paper posits that the point of convergence is international entrepreneurship. |
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Keywords: | International business Foreign investment theories Entrepreneurship |
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