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Main destination ratios : Analyses of tourist flows
Authors:Neil Leiper
Abstract:Published data such as those from the World Tourism Organisation omit statistics about multidestination trips. The main Destination Ratio and its derivatives provide a partial remedy, illuminating patterns and trends that otherwise may be hidden. The techniques are illustrated by data about trips in one year by Japanese, New Zealanders, and Australians to sixteen countries, and about Australians' visits over thirteen years to Singapore and Hong Kong. The techniques' distinction is data collected at two points in a tourism system; conventional statistics about traveler-tourist flows usually rely on one point. Practical applications of the new techniques are discussed.
Keywords:travel statistics  tourism statistics  main destination ratio  tourism marketingAuthor Keywords: statistiques de voyage  statistiques du tourisme  proportion des destinations principales  marketing du tourisme
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