| 我国银行保险双方利弊分析 |
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| 引用本文： | 梁媛,冯昊,方齐云.我国银行保险双方利弊分析[J].价值工程,2004,23(4):102-105. |
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| 作者姓名： | 梁媛 冯昊 方齐云 |
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| 作者单位： | 华中科技大学经济学院,武汉,430074 |
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| 摘 要： | 我国银行保险发展空间广阔、潜力巨大。银行、保险公司双方都能从中获利。但由于制度等多方面的因素,参与人双方又面临着不同的挑战。本文就银行和保险合作中的利与弊进行了详尽的分析,为银行保险在我国的纵深发展提供依据。
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| 关 键 词： | 银行保险 委托代理 合作 |
Analysis about Advantages and Disadvantages of Bancassurance in China |
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| Liang Yuan, Feng Hao, Fang Qiyun.Analysis about Advantages and Disadvantages of Bancassurance in China[J].Value Engineering,2004,23(4):102-105. |
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| Authors: | Liang Yuan Feng Hao Fang Qiyun |
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| Abstract: | Bancassurance in China is very prospective as well as pretty potential. The Banks and Insurance Companies could make great profits through it. However, both the participators of two sides are facing the different challenges because of various factors such as policies. This paper makes some detailed analysis of their strengths and weakness in this cooperation, providing the arguments for the further development of bancassurance in China. |
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| Keywords: | bancassurance principal-agent cooperatio |
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