| 论奥运经济对我国体育产业发展的影响 |
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| 引用本文： | 兰少军. 论奥运经济对我国体育产业发展的影响[J]. 新疆财经学院学报, 2006, 0(3): 66-68,85 |
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| 作者姓名： | 兰少军 |
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| 作者单位： | 中央财经大学,北京100081 |
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| 摘 要： | 2008年北京奥运会不仅蕴藏着巨大的商机，而且将直接推动我国体育产业的巨大发展。奥运会为中国体育产业的国际竞争力带来了机遇与挑战，加速体育产业与资本市场的融合，培育中国体育产品知名品牌，提高科技含量，加大对体育管理人才的培养，才能使奥运对我国体育产业带来的机遇最大化地变为现实。
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| 关 键 词： | 奥运经济 商机 体育产业 |
| 文章编号： | 1671-9840（2006）03-0066-03 |
| 收稿时间： | 2006-03-29 |
| 修稿时间： | 2006-03-29 |
Impact of Olympics Economy on Sports Industry in China |
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| LAN Shao-jun. Impact of Olympics Economy on Sports Industry in China[J]. Journal of Xinjiang Finance & Economy Institute, 2006, 0(3): 66-68,85 |
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| Authors: | LAN Shao-jun |
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| Affiliation: | Central University of Finance and Economics, Beijing 100081, China |
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| Abstract: | The 2008 Beijing Olympic Games contains a big business opportunity and promotes the development of sports industry in China.This paper discusses the existing problems in China's sports industry,analyzes the opportunities and challenges of the Beijing Olympic Games for China's sports industry and puts forward some proposals on its further development. |
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| Keywords: | Olympics Economy Business Opportunity Sports Industry |
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