| 刍议小业主发展的战略选择 |
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| 引用本文： | 张少勇.刍议小业主发展的战略选择[J].商业研究,2006(1):72-73. |
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| 作者姓名： | 张少勇 |
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| 作者单位： | 暨南大学,企业管理系,广东,广州,510632 |
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| 摘 要： | 在竞争激烈的市场经济中小业主面临着生存和发展壮大的诸多困难。同行内的小业主集聚在一起组成各种专业市场,则可形成集聚效应。专业市场要实行从物业管理型向功能管理型转变,以独特的方式整合场内小业主的经营活动,将市场做大做强,为小业主的经营与发展创造良好的空间。
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| 关 键 词： | 小业主 市场 功能管理型市场 |
| 文章编号： | 1001-148X(2006)01-0072-02 |
| 收稿时间： | 10 11 2004 12:00AM |
| 修稿时间： | 2004年10月11 |
The Strategies of Developing Small Business |
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| ZHANG Shao-yong.The Strategies of Developing Small Business[J].Commercial Research,2006(1):72-73. |
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| Authors: | ZHANG Shao-yong |
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| Institution: | Department of Management, Jinan University, G uangzhou, Guangdong 510632, China |
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| Abstract: | Under the conditions of severe market competition,small businesses may meet numerous difficulties and challenges concerning their survival and development.As they gather to form the specialized effect in the same line,they need achieve the transition of functional management from commissioner management.Their unique operation pattern may help them gain more market opportunities for their development. |
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| Keywords: | small business owner market market funcational management |
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