Customers’ Continuance Intention to Use Mobile Banking: Development and Testing of an Integrated Model |
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Authors: | Asnakew Zeleke Siraye |
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Institution: | 1.Department of Management, Bahir Dar University, Bahir Dar, Ethiopia ; |
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Abstract: | The Review of Socionetwork Strategies - Drawing upon the technology acceptance model and trust theory, the present study develops a model to examine the effects of antecedent variables in... |
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