| 从“行商”到“坐贾”:基于商业集群视角的分析 |
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| 引用本文： | 尹德洪.从“行商”到“坐贾”:基于商业集群视角的分析[J].商业研究,2012(10):40-44. |
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| 作者姓名： | 尹德洪 |
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| 作者单位： | 北京物资学院经济学院 |
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| 基金项目： | 北京市教委人文社会科学面上项目,项目编号:SQSM201110037001;北京物资学院产业经济学特色专业建设项目资助;北京市教委人才强教计划项目,项目编号:PHR201106139 |
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| 摘 要： | 按照经营方式的不同,商人可以分为"行商"和"坐贾"两种,"行商"的历史要早于"坐贾"。根据商业集群形成的模型,本文分析了在不完全信息条件下商人由"行商"向"坐贾"转变的原因:消费者的最优选择是从商业集群处开始搜寻理想的商品,坐贾的出现进而形成商业集群,可以有效降低行商因机会主义行为给消费者带来的损失。
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| 关 键 词： | 行商 坐贾 商业集群 不完全信息 |
From Peddlers to Businessmen:An Analysis from the Perspective of Business Clusters |
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| YIN De-hong.From Peddlers to Businessmen:An Analysis from the Perspective of Business Clusters[J].Commercial Research,2012(10):40-44. |
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| Authors: | YIN De-hong |
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| Institution: | YIN De-hong(School of Economics,Beijing Wuzi University,Beijing 101149,China) |
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| Abstract: | According to the difference in operation,merchants can be divided into peddlers and businessmen.Based on the business cluster model,this paper analyzes the causes of the transformation of peddlers to businessmen: the best option for consumers is to search for the ideal merchandise in the business clusters.Businessmen contribute a lot to the formation of business clusters,which can lower the loss by the opportunism behavior committed by the peddlers. |
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| Keywords: | peddlers businessmen business clusters incomplete information |
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