| 对提高城市商业银行核心竞争力的探讨 |
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| 引用本文： | 姜锦萍. 对提高城市商业银行核心竞争力的探讨[J]. 华东经济管理, 2006, 20(10): 117-118 |
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| 作者姓名： | 姜锦萍 |
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| 作者单位： | 盐城工学院,江苏,盐城,224003 |
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| 摘 要： | 随着银行业市场的日益开放和改革发展的日益深化,我国逐步建立了竞争性的金融体系和金融市场,城市商业银行赖以生存和发展的市场环境发生了很大的变化.面对这一变化,城市商业银行应主动出击,利用自身的强项和特点,提高银行核心竞争力,以应对金融市场的严峻挑战.
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| 关 键 词： | 城市商业银行 核心竞争力 市场定位 差异化 |
| 文章编号： | 1007-5097(2006)10-0117-02 |
| 修稿时间： | 2006-08-14 |
How to Improve the City Commercial Bank Core Competencies |
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| JIANG Jin-ping. How to Improve the City Commercial Bank Core Competencies[J]. East China Economic Management, 2006, 20(10): 117-118 |
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| Authors: | JIANG Jin-ping |
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| Affiliation: | Yancheng Institute of Technology; Yancheng 224003; China |
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| Abstract: | Following the opening of banging marketable and the deeply development,our country built the emulous financial system and financial markets gradually.The market environment for existence and development of the city commercial bank had changed exquisitely.In the face of variance,the city commercial bank should attact actively,and raise the bank core competencies by using the strongitem and characteristicses of oneself in order to reply rigorous challenge of the financial market. |
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| Keywords: | city commercial bank core competencies marketplace localization difference |
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