Anthropomorphized artificial intelligence,attachment, and consumer behavior |
| |
Authors: | Hermann Erik |
| |
Institution: | 1.Wireless Systems, IHP - Leibniz-Institut für innovative Mikroelektronik, Frankfurt (Oder), Germany ; |
| |
Abstract: | Marketing Letters - The increasing humanization and emotional intelligence of AI applications have the potential to induce consumers’ attachment to AI and to transform human-to-AI... |
| |
Keywords: | |
本文献已被 SpringerLink 等数据库收录! |
|