| 嘉兴举办大型体育赛事效应之分析 |
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| 引用本文： | 王国飞.嘉兴举办大型体育赛事效应之分析[J].嘉兴学院学报,2012,24(4):109-112. |
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| 作者姓名： | 王国飞 |
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| 作者单位： | 嘉兴学院体育军训部,浙江嘉兴,314001 |
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| 基金项目： | 2010年嘉兴学院优秀青年教师资助项目(70611018) |
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| 摘 要： | 运用文献资料、访谈调研、案例分析等方法对嘉兴举办大型体育赛事的效应进行了分析,重点从政治、经济、社会和环境方面深入分析了积极效应及要预防的负面效应。提出了嘉兴举办大型体育赛事的策略:要与城市发展相容;加强政府在资金、政策引导和组织协调等方面的作用;重视本土品牌赛事的培育,打造赛事长期效应;重视效果评估与监测,提高赛事抗风险能力。
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| 关 键 词： | 大型体育赛事 效应 嘉兴 |
An Analysis of the Effects of Large Sports Events on Jiaxing in China |
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| WANG Guo-fei.An Analysis of the Effects of Large Sports Events on Jiaxing in China[J].Journal of Jiaxing College,2012,24(4):109-112. |
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| Authors: | WANG Guo-fei |
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| Institution: | WANG Guo-fei(P.E.& Military Training Dept.,Jiaxing University,Jiaxing,Zhejiang 314001) |
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| Abstract: | By means of document analysis,interview survey,and case analysis,the author analyzes from the perspectives of political,economic,social and environmental influence the positive and negative effects of large sports events held in Jiaxing,and thus puts forward the strategies for Jiaxing to host large sports events: facilities construction shall be compatible to city development;the government shall strengthen its role in fund input,sports policy making,and coordination during the events;emphasis shall be put on the cultivation of local sports event brands and the long-term effects of sports events;emphasis shall also be laid on effect evaluation and supervision,thus to better the capability of resisting the relevant risks. |
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| Keywords: | large sports events effect Jiaxing |
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