顾客关系质量关键纬度探析

企业在经营中需要综合利用各种资源,进行优化配置,使其发挥最大的效益.在所有的资源中,顾客是最重要的资源之一已经成为不容置疑的结论.随着时间进入二十一世纪,经济全球化的发展,互联网的普及,以往代表企业竞争优势的厂房、人员、资金、渠道等巴不再是企业处于领先地位的决定因素,优良而强大的顾客关系管理则成了企业领先他人的一个重要手段.

Analysis on the Key Latitudes of Customer Relation Quality

Enterprises should pay attention to the customer relation quality when dealing with customer relation management,optimize the allocation,and maximize the benefits.In all of the resources,the customer is one of the most important resources has become allow all doubt.Along with the time to enter the twenty-first century,the development of economic globalization,the popularity of the Internet,the former representative of competitive advantages of enterprises,personnel,funds,building channels is no longer the enterprise leading determinants,excellent and strong customer relationship management has become the enterprise an important means of differentiation.