Absorptive capacity and performance: The role of customer relationship and technological capabilities in high-tech SMEs |
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| Institution: | 1. Faculty of Business, Plymouth University, Drake Circus, Plymouth, Devon, PL4 8AA, UK;2. Essex Business School, University of Essex, Southend-on-Sea SS1 1LW, UK;3. University of Liverpool Management School, University of Liverpool, Liverpool L69 7ZH, UK;4. Norwich Business School, University of East Anglia, Norwich Research Park, Norwich NR4 7TJ, UK;1. University of Westminster, Department of Marketing and Business Strategy, 35 Marylebone Road, United Kingdom;2. University of Westminster, Department of Marketing and Business Strategy, 35 Marylebone Road, London NW1 5LS, United Kingdom;3. Ming Chuan University, Business Administration Department, 5F., 130, Jihe Rd., Shihlin District, Taipei City 111, Taiwan;1. Department of HRM, Faculty of Economics and Administration, King Abdulaziz University, P.O Box 80201, Jeddah 21589, Saudi Arabia;3. Otto-von-Guericke-University Magdeburg, Universitaetsplatz 2, 39106 Magdeburg, Germany;4. University of Newcastle, Faculty of Business and Law, Australia;1. School of Management, Kyung Hee University, Seoul, Republic of Korea;2. Department of Systems Engineering and Engineering Management, City University of Hong Kong, Hong Kong |
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| Abstract: | This study focuses on how the interplay between a firm's absorptive capacity (ACAP), and its technological and customer relationship capability contributes to its overall performance. Using structural equation modeling in a sample of 158 firms (316 questionnaires, two respondents per firm) from South Korea's semiconductor industry, we find that a firm's ACAP leads to better performance in terms of new product development, market performance and profitability when used in combination with the firm's capability to engage state of the art technologies in its new product development program (NPD) (technological capability) as well as cultivate strong customer relationships to gain customer insight in NPD (customer relationship capability). By highlighting the interactive nature of absorptive capacity's antecedents and how these relate to firms' performance, this study contributes to the understanding of the role of ACAP as a mechanism for translating external knowledge into tangible benefits in high-tech SMEs, thus leading to important theoretical and practical implications. |
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