| 跨文化管理-从文化冲突到文化融合 |
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| 引用本文： | 张建宁. 跨文化管理-从文化冲突到文化融合[J]. 价值工程, 2010, 29(31): 307-308 |
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| 作者姓名： | 张建宁 |
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| 作者单位： | 渭南师范学院,渭南714000 |
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| 摘 要： | 面对文化冲突,如何进行跨文化管理,是跨国经营的重要课题。本文从认识文化差异,识别文化冲突切入,解析了文化融化四个阶段的不同特征,探讨了如何从文化冲突到文化融合的跨文化管理策略。
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| 关 键 词： | 跨文化管理 文化冲突 文化融合 |
Cross-cultural Management-From the Cultural Conflict to Cultural Integration |
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| Zhang Jianning. Cross-cultural Management-From the Cultural Conflict to Cultural Integration[J]. Value Engineering, 2010, 29(31): 307-308 |
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| Authors: | Zhang Jianning |
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| Affiliation: | Zhang Jianning (Weinan Teachers University,Weinan 714000,China) |
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| Abstract: | In the face of cultural conflict,how to do cross-cultural management is an important issue for multinational operations. Understanding cultural differences,and distinguishing cultural conflicts,the paper analyzes different characteristics of four stages of the cultural fusion,discusses cross-cultural management strategies from cultural conflict to cultural integration. |
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| Keywords: | cross-cultural management cultural conflict cultural integration |
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