Multinationals from emerging economies: Strategies,challenges, and the way forward |
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Authors: | Abdul A. Rasheed Zafar U. Ahmed |
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Affiliation: | 1. College of Business, The University of Texas at Arlington, Arlington, Texas, USA;2. Department of Management and Marketing, KFUPM Business School, King Fahd University of Petroleum and Minerals, Dhahran, Saudi Arabia |
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Abstract: | Multinationals from emerging economies are relatively new players in the global economy. This Special Issue includes five articles that cover several important aspects of the market and nonmarket strategies pursued by emerging market multinational corporations (EMNCs). Given that only a few firms from emerging markets embrace the possibilities and challenges of going global, we highlight the need to examine country, industry, and firm level antecedents of the emergence of EMNCs. We also draw attention to the need to study the role played by immigrant populations in EMNC internationalization. |
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Keywords: | developing economies EMNEs emerging market national enterprises |
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