移动电子商务市场价值链分析

移动电子商务因其具有快捷方便、无所不在的特点,已经成为电子商务发展的新方向。无论是从产品的开发,还是从需求看,移动电子商务发展都显示了巨大的潜力。移动电子商务并非虚构,实际上它已经存在,并正在形成一个庞大的市场。这一产业变革是要打破阻碍发展的垄断封闭的传统产业链,再造和优化新的价值创造与运作的机制及模式,从而构建起面向未来、开放合作与共生共荣的新的价值生态体系。

Analyses on Market Value of Mobile E-Commerce

Because its hare features of convenience,quick and wide spread,mobile e-commerce has became the new development direction of e-commerce. No matter from the angle of development of production or from the requirement,the mobile e-commerce shows great potential. Mobile E-Commerce is not a romance;actually it exists in the real world,and is developing into a huge market. The industry reform aims to break the barrier of traditionall monopolistic industry chain,to recreate and improve new model of value creation and application,and then to shape totally new ecological value system.