| 电子商务发展与物流营销体系构建方略的思考 |
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| 引用本文： | 曾洁雯. 电子商务发展与物流营销体系构建方略的思考[J]. 物流技术, 2005, 0(5): 79-80,97 |
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| 作者姓名： | 曾洁雯 |
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| 作者单位： | 广东轻工职业技术学院,广东,广州,510300 |
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| 摘 要： | 阐述了有形商品网上商务活动的物流配合以及电子商务对物流的影响，并对基于电子商务的物流营销体系构建方略进行了探讨。
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| 关 键 词： | 电子商务 物流体系 物流管理 |
| 文章编号： | 1005-152X(2005)05-0079-02 |
Development of E-commerce and Establishment of Logistics Marketing System |
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| ZENG Jie-wen. Development of E-commerce and Establishment of Logistics Marketing System[J]. Logistics Technology, 2005, 0(5): 79-80,97 |
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| Authors: | ZENG Jie-wen |
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| Abstract: | The paper discusses the logistics cooperation of business activities in the tangible business network and the influence of E-commerce on logistics as well as the establishing tactics of logistics marketing system. |
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| Keywords: | E-commerce logistics marketing system logistics management |
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