制造商实施逆向物流的动因分析

随着环境污染、资源短缺问题的日益严重,对用过的产品进行再生循环利用,不仅可以缓解环境资源问题,而且已成为制造商降低成本、获得利润的可行之路。文章首先阐述了制造商实施逆向物流对制造企业自身和供应链其他成员的影响,进而通过博弈模型分析逆向物流实施与否对政府、制造商以及消费者的影响。结果表明,政府、制造商以及消费者三方共同努力,将使三方共赢,这也为制造商实施逆向物流创造良好的环境。

Acting Cause Analysis of Manufacturer Implementing Reverse Logistics

Along with environment polluted and resource shorted increasingly severe, to use used or disused products circle not only lightens environment and resource problem but also reduces costs and obtains profits. Firstly, the paper states the influence of RL implement on the manufacturer himself and the other members of supply chain, with that the paper analyzes the influence of RL implement on the government, manufacturer and customer via a Game Model. The result indicates if three parts： government, manufacturer and customer endeavor together, they three will be the winner altogether. Also, it will create a better environment for the manufacturer implementing RL.