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Twitter Presence and Experience Improve Corporate Social Responsibility Outcomes
Authors:Balasubramanian  Siva K  Fang  Yiwei  Yang  Zihao
Institution:1.Stuart School of Business, Illinois Institute of Technology, 565 W Adams Street, Chicago, IL, 60661, USA
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Abstract:Journal of Business Ethics - We investigate the role of social-media-triggered public pressure on corporate social responsibility (CSR) that includes expectations of transparency and accountability...
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