价格敏感型供应链期权契约研究

在一个由一个供应商和一个零售商组成的两级供应链中,在考虑市场需求受到价格因素影响的情况下,单纯的供应链期权契约无法有效的发挥作用。通过建立收益共享机制下的供应链期权契约机制,从而实现了供应链的有效协调。最后,通过模型仿真验证了研究结论的有效性。

Research on Option Contract in Supply Chain under Price Influence

A pure supply chain option contract can＇t play a effective role for supply chain coordination under the environment that demand is influenced by price in a supply chain that is constituted by a supplier and a retailer. The supply chain option contract system with revenue sharing can effectively coordinate the supply chain in the research. Finally, we validate and illuminate the research conclusion by the model simulation.