| 金融危机下的企业业绩评价研究 |
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| 引用本文： | 刘勇.金融危机下的企业业绩评价研究[J].北方经贸,2010(3):88-91. |
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| 作者姓名： | 刘勇 |
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| 作者单位： | 铜陵学院,安徽,铜陵,244000 |
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| 摘 要： | 金融危机在威胁企业生存的同时，也带来了某些机遇，企业应将经营目标定位为：求生存、调结构、蓄力量、谋发展。金融危机下企业业绩评价体系构建应注重求存导向下的企业基本安全度；“现金至尊”的财务理念；控制力和创新力的动态效率统一。
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| 关 键 词： | 金融危机 企业业绩 评价 |
Research of Enterprises Performance Evaluation under the Circumstance of Financial Crisis |
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| LIU Yong.Research of Enterprises Performance Evaluation under the Circumstance of Financial Crisis[J].Northern Economy and Trade,2010(3):88-91. |
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| Authors: | LIU Yong |
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| Institution: | Tongling College;Anhui Tongling 244000 |
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| Abstract: | This article firstly analyzed the changes and the chances facing to enterprises under the abnormal case caused by finance crisis,and agreed that the objective enterprises in the financial crisis should be defined making a living,adjusting the structure,accumulating the power and striving for future development.Then,this article respectively defined the essence and resolved the factors of enterprises performance evaluation.Finally,this article attempts to build a system of enterprise performance evaluation u... |
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| Keywords: | financial crisis enterprises performance evaluation |
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