| 零售业国际化的动因:以跨国零售企业资本转移为视角 |
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| 引用本文： | 王云玺.零售业国际化的动因:以跨国零售企业资本转移为视角[J].上海商学院学报,2011,12(1):1-6. |
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| 作者姓名： | 王云玺 |
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| 作者单位： | 上海商学院,经济学院,中国,上海,200235 |
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| 摘 要： | 国际零售业深刻影响着各国的经济运行以及居民的日常生活。零售业国际化是资本国际化在零售业的特殊表现形式。零售业国际化的根本目的在于获取东道国的巨额零售收入;零售业国际化得以实施的基本手段是其具有比较优势的运营体系;零售业国际化的目标选择依赖东道国的经济发展阶段;零售业国际化必需的制度背景则是国际经济发展的大环境,尤其是东道国的市场开放政策。把握零售业国际化的上述动因对东道国零售业乃至整个经济的发展具有重要指导意义。
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| 关 键 词： | 零售业 资本 国际化 扩张 动因 |
The Motives of Retail Internationalization:Seen from Capital Transfer with Transnational Retail Enterprises |
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| Authors: | WANG Yunxi |
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| Institution: | WANG Yunxi(The Faculty of Economics,Shanghai Business School,Shanghai 200235,China) |
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| Abstract: | The international retail industry has a profound impact on every nation's economic operation and people's daily life.Retail internationalization is the special expression of capital internationalization in retailing industry.The fundamental purpose of retail internationalization lies in the huge retail revenues from the hosts.The basic method of retail internationalization implemented is the comparative advantage of the operating system.The target selection of retail internationalization depends on the econ... |
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| Keywords: | retail capital internationalization expansion motives |
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