| 寿险营销中代理人精神意愿缺失的表现及其对策 |
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| 引用本文： | 沈宏敏. 寿险营销中代理人精神意愿缺失的表现及其对策[J]. 保险职业学院学报, 2011, 0(4) |
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| 作者姓名： | 沈宏敏 |
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| 作者单位： | 中国人寿保险股份有限公司金华市分公司; |
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| 摘 要： | 寿险营销中代理人精神意愿的缺失,导致寿险营销陷入了困境;在寿险营销中强化代理人的精神意愿,是引领寿险营销走出困境,破解寿险业发展的社会心理障碍的必由之路。
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| 关 键 词： | 代理人 精神意愿缺失 表现 对策 |
Show of Spiritual Wishes Absence of Life Insurance Agents and Its Countermeasures |
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| Shen Hongmin. Show of Spiritual Wishes Absence of Life Insurance Agents and Its Countermeasures[J]. JOURNAL OF INSURANCE PROFESSIONAL COLLEGE, 2011, 0(4) |
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| Authors: | Shen Hongmin |
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| Affiliation: | Shen Hongmin |
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| Abstract: | The absence of spiritual wishes of the agent in life insurance marketing will get it in trouble.Therefore,intensifying the spiritual wishes of the agent is the only way to help it out and remove the social and psychological obstacle for its development. |
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| Keywords: | Agent Absence of spiritual wishes Expression Countermeasures |
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