| 区域旅游商品深度开发探析 |
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| 引用本文： | 王红宝,李小静. 区域旅游商品深度开发探析[J]. 改革与战略, 2009, 25(3): 135-137 |
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| 作者姓名： | 王红宝 李小静 |
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| 作者单位： | 石家庄经济学院商学院,河北,石家庄,050031;石家庄经济学院商学院,河北,石家庄,050031 |
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| 基金项目： | 河北省社会科学发展研究课题 |
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| 摘 要： | 旅游商品是旅游业的重要组成部分，经过多年的发展，各地都有了较丰富的旅游商品。但是旅游商品在深度开发过程过程中仍然存在一些问题，本文在区域旅游商品基本理论的基础上提出一些旅游商品深度开发的相关策略。
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| 关 键 词： | 区域旅游商品 旅游商品 深度开发 品牌 |
Further Development of Regional Tourist Commodities |
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| Wang Hongbao,Li Xiaojing. Further Development of Regional Tourist Commodities[J]. Reformation & Strategy, 2009, 25(3): 135-137 |
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| Authors: | Wang Hongbao Li Xiaojing |
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| Affiliation: | Commerce College;Shijiazhuang University of Economics;Shijiazhuang;Hebei 050031 |
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| Abstract: | Tourist commodity is an important part of tourism.It is found out that there are abundant tourist commodities after development in years.However,there are also several problems in further developing these tourist commodities.This paper,with a basis on the theory of region tourism commodity,puts forward some ways to further development of region tourist commodities. |
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| Keywords: | regional tourism commodity tourism commodity further development brand |
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