| 对我国农产品实施绿色营销的思考 |
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| 引用本文： | 范二平.对我国农产品实施绿色营销的思考[J].生产力研究,2011(5):24-25. |
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| 作者姓名： | 范二平 |
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| 作者单位： | 山西大学商务学院,山西太原,030031 |
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| 摘 要： | 绿色营销已成为21世纪市场营销的主流,绿色农产品营销更是事关全球所有人类的切身利益。文章对我国绿色农产品的生产经营认证进行了总结分析,并指出了存在的问题,提出了发展建议。
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| 关 键 词： | 绿色农产品营销 问题 建议 |
Thinking about Green Marketing of Agricultural Products in China |
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| Abstract: | Green marketing has been popular since the 21st century and now it is a main marketing way in the world.Green marketing of agricultural products is closely connected with everyone's interest and every country pays great importance to it.The paper,based on reviewing of production,marketing and approval of green agricultural products in China,makes an analysis on the problems in this aspect and comes up with some measures to solve them. |
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