| Abstract: | Market researchers concerned with the growth of markets for industrial goods often require a “back-cloth” scenario that includes a statistical picture against which they can project market trends. One favoured indicator of the propensity to purchase an industrial good is the level of energy consumption per head of market population. A high standard of living, with a concomitant thriving market, and a high level of energy consumption go together. This is inescapable. The high level of output per head necessary for a high standard of living can only be achieved if each worker has access to the right industrial machinery and a lot of power at his elbow. |
