由价格战引发的思考 |
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引用本文: | 王美英.由价格战引发的思考[J].北方经贸,2003(11):55-57. |
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作者姓名: | 王美英 |
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作者单位: | 中南民族大学,经济学院,湖北,武汉,430074 |
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摘 要: | 文章以家电行业为代表 ,简要介绍了近几年来市场上爆发的价格战 ,阐述了价格战产生的原因并从经济学的角度予以分析 ,同时展望行业价格战未来的发展趋势以及为社会发展带来的深远意义。
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关 键 词: | 价格战 供求关系 营销观念 |
文章编号: | 1005-913X(2003)11-0055-03 |
PONOERATION OVER PRICE WAR |
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Abstract: | This article briefly introduces to people the Price War broken out in the market in recent years by using household appliances trade as a typical example.It also explains the reasons of Price War and analyses this phenomenon from economic angle.At the same time,the article has a look on the future development tendency of Price War and to social development. |
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Keywords: | Price War relationship between demand and supply concept of marketing |
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