战略管理视角下成都市会展行业融入全国统一大市场的行动思考

建设全国统一大市场是加快构建新发展格局的基础支撑和内在要求,有助于释放中国超大规模市场优势。但是在全国统一大市场建设下,成都市会展行业走向全国统一大市场仍面临着人才储备少、品牌优势不足、中高端产业融合缺失等一系列问题。为此,从战略管理视角下思考会展行业走向全国统一大市场要更加重视前期的环境条件分析,做好战略规划,落实好战略实施过程中的权责关系、人才建设、控制管理,同时对成都市会展行业融入全国统一大市场的成效做出客观、准确评价。

The Action Thinking of Integrating Chengdu''s Exhibition Industry into the National Unified Market from the Perspective of Strategic Management

The construction of a unified national market is the basic support and inherent requirements for accelerating the construction of a new development pattern, which is conducive to releasing the advantages of China''s ultra-large-scale market. Under the construction of a unified market, Chengdu''s exhibition industry to the national unified market still faces a series of problems such as less talent reserves, insufficient brand advantages, and lack of integration of high-end industries. The implement the coordination of resources in the implementation of the strategy is necessary, an objective and accurate evaluation of the effectiveness of Chengdu''s exhibition industry in integrating into the national unified market is conducted.