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谈“品牌”战略与高校毕业生就业工作
引用本文:王保义. 谈“品牌”战略与高校毕业生就业工作[J]. 沈阳工程学院学报(社会科学版), 2001, 0(4): 26-28
作者姓名:王保义
作者单位:徐州师范大学法律政治学院,江苏,徐州,221116
摘    要:本文从学校发展、市场经济的要求和争创一流学校的角度分析了树立“品牌”的重要性 ,并阐明了在毕业生就业工作中实施“品牌”战略的举措

关 键 词:毕业生  就业  品牌  可持续发展
文章编号:1008-3979(2001)04-0026-03
修稿时间:2001-03-10

Brand Strategy and Employment For The University Graduates
Wang Baoyi. Brand Strategy and Employment For The University Graduates[J]. Journal of Shenyang Institute of Engineering:Social Sciences, 2001, 0(4): 26-28
Authors:Wang Baoyi
Abstract:As the trademark is the product of the market economy,university brand embodies a concentrated reflection of the university's comprehensive strength and educational level.This article shows the importance of the brand up setting and sets out the brand action that the graducates will take in the employment from the angle of the university development,the demands of the market economy and the foundation of the top class university.
Keywords:graduates employment brand sustained development  
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