| 企业战略协同中存在的问题及对策 |
| |
| 引用本文： | 王琛,王效俐.企业战略协同中存在的问题及对策[J].商业研究,2005,36(10):115-117,139. |
| |
| 作者姓名： | 王琛 王效俐 |
| |
| 作者单位： | 同济大学,经济与管理学院,上海,200092 |
| |
| 摘 要： | “1+ 1>2”是对协同最通俗的解释,协同也正是因其概念的“简单”而被人们广为接受,因其巨大的潜能而使企业趋之若鹜,于是,企业在战略策划阶段选择了不同的战略模式来实现协同。由于对各种形式的企业战略和资本运作中所提出的如何实现协同的问题,存在诸多含混的理解和认识,不少企业在战略实施之后,发现自己并没有实现协同,甚至得到了战略协同失败的结果。面对这些案例企业应对战略协同中遇到的问题进行认真分析,从自身出发,寻找解决问题的对策,更好地实现协同。
|
| 关 键 词： | 协同 协同效应 企业资源 组织形式 企业文化 |
| 文章编号： | 1001-148X(2005)10-0115-03 |
On corporate Strategic Synergy |
| |
| WANG Chen,WANG Xiao-li.On corporate Strategic Synergy[J].Commercial Research,2005,36(10):115-117,139. |
| |
| Authors: | WANG Chen WANG Xiao-li |
| |
| Abstract: | “1+1>2”is the most popular explanation for syne rgy, in accordance with conciseness.The concept of synergy is accepted wid ely by enterprises because of its enormous patential.Enterprises choose differen t strategic modes to realize during strategy designing.But there exist a great deal of problams in understanding of various strategies and capital operation as to the synergy.In the strategy implementation,many enterprises find that they fail the synergy. Enterprises should thus analyze these problems in the course of strategy synergy,and seek the solutions to achieve this goal. |
| |
| Keywords: | synergy synergy effects enterprise resource organizati on mode corporation culture |
| 本文献已被 万方数据 等数据库收录！ |
|
